Visual merchandiser | Selby College
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Visual merchandiser

Visual merchandisers design eye-catching product displays and store layouts to encourage sales.

Potential salary

£12,000 to £55,000

Employment by 2024


Working hours

36 to 38 a week

  • to be thorough and pay attention to detail
  • the ability to work well with others
  • the ability to come up with new ways of doing things
  • to be flexible and open to change
  • the ability to sell products and services
  • the ability to accept criticism and work well under pressure
  • customer service skills
  • excellent verbal communication skills
  • thinking and reasoning skills
  • to be able to carry out basic tasks on a computer or hand-held device

Your day-to-day tasks will include:

  • designing product displays and floor plans, or following plans from head office
  • drawing designs and plans by hand or computer
  • using space and lighting creatively
  • sourcing materials like models, props, signs and equipment
  • arranging displays and dressing dummies
  • teaching sales staff how to display goods
  • producing brand guidelines so all stores have the same look and feel

You could work at a store.

Your working environment may be physically demanding, hot and cramped.

With experience, you could progress to team leader, then visual merchandising manager.

You could also move into retail, exhibition or interior design, or set up your own business creating one-off displays.

You can find out more about working in visual merchandising from the Fashion Retail Academy.

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