- excellent verbal communication skills
- the ability to sell products and services
- customer service skills
- the ability to use your initiative
- business management skills
- leadership skills
- to be flexible and open to change
- the ability to accept criticism and work well under pressure
- persistence and determination
- to be able to use a computer and the main software packages competently
Your day-to-day duties might include:
- recruiting and training sales staff
- allocating areas to sales reps
- developing sales strategies and setting sales targets
- providing feedback and coaching to team members
- monitoring the team’s performance and motivating them to reach targets
- compiling and analysing sales figures
- reporting back to senior managers
- keeping up to date with products and competitors
You could work at a store, in an office, at a client's business or in a contact centre.
With experience and a good track record, you could take on larger sales areas or be promoted to regional or national sales manager.
You can find out more about becoming a sales manager through the Institute of Sales Management.
